INITARY®THE FOUNDER EDITION — 001
Private beta/Phase 01

Every great companystarts somewhere.

From a spark toa clear vision.

Explore the guided workspace in private beta. Shape your MVP, review your PRD, and plan your next steps with Avenor.

Invitation and sign-in requiredProjects, briefs and saved notes are stored in your account.

Initary is in private beta and active development. Public access is coming soon.

THE STARTUP OPERATING SYSTEMSCROLL TO DISCOVER01 — ∞
01 / A PLACE TO BEGIN

Big ideas. Clearnext moves.

Bring the moving parts of your next venture into focus. One thoughtful decision at a time.

Explore the product
MORE IDEAS. ONE HOME.

Room for everywhat if.

Explore your next venture without losing the last one. Every project has its own brief, budget, team, and working notes.

All projects

Build your way.

Solo, with AI, or with a human team. Set the team behind each idea, including a human team supported by AI.

  • Solo
  • Solo + AI
  • Human team
  • Human Team + AI
FROM ZERO TO SOMETHING

One idea.A world of possibility.

Start with what you know. Make room for what comes next.

Try the beta
01
YOUR VISION

Put the idea into words.

Who is it for? What changes for them? Give your ambition a starting point.

In private beta
02
YOUR REALITY

Make it real for you.

Set your budget, team, and timeline. A good plan respects the world you’re building in.

In private beta
03
YOUR NEXT CHAPTER

Build with direction.

Avenor connects decisions, architecture, and milestones into a technical plan you can review in the private beta.

In private beta
02 / Guided workspace preview

Clarity beforethe first line of code.

Illustrative preview

Explore an MVP, a PRD, and a CTO plan before turning decisions into actionable tasks.

initary / workspaceDemo only
WorkspaceShape your MVP
Your next step / 01

Shape your MVP

Define one problem, one audience, and the smallest useful product.

Private beta

Interactive sample — changes stay in this demo. No AI is run.

Interactive sample. Edit the scope, review the example, and try the task checklist. No AI is run in this demo.

01 /

Every decision, with a reason.

Technology choices, architecture, and real trade-offs. Understand the why before you commit.

02 /

Built around your runway.

Setup and recurring cost estimates with clear assumptions. Start lean, with room to grow.

03 /

Your plan. Your final say.

Review recommendations, record your decisions, and keep working notes alongside your plan.

03 / BUILDING IN THE OPEN

Built in the open.Moving with intention.

Product & roadmap
01

Focused first module

05

Interface languages

100%

Your decisions, always

INITARY / SOON

The longer-term executive team

Future roles will build on each project’s approved company context. AI CTO remains our focus for Phase 1.

Vera · AI CFOSOON

Understand cash flow, financial assumptions, runway, and the budget impact of company decisions.

Vera is a planned AI CFO persona: analytical and transparent about financial assumptions and uncertainty.

Orion · AI CEOSOON

Turn the company vision into strategic priorities, milestones, and decisions across your executive team.

Orion is a planned AI CEO persona: strategic and focused on clear priorities and decisions.

AI CMOSOON

Plan positioning, target audiences, go-to-market experiments, and marketing priorities.

AI COOSOON

Organize operational processes, responsibilities, and the practical steps needed to run the company.

AI CPOSOON

Refine product priorities, customer problems, requirements, and the roadmap as the venture learns.

Explore what’s coming
Private beta

A thoughtful beginning.Public access is coming soon.

Initary is under active development in private beta. We are refining the guided workspace before opening it to everyone.

Explore the sample workspace
04 / BEFORE YOUR FIRST MOVE

A little more clarity.

What can I use right now?

The private beta includes projects, briefs, saved notes, and limited CTO blueprint generation for feedback. Public access is coming soon.

Do I need a technical background?

No. Start with the problem and the people you want to help. Avenor explains technical recommendations and trade-offs in plain language.

Where does my idea go?

Your project is stored on the server. Generating a blueprint sends its brief, notes and relevant plan context to the AI provider.

How will the AI CTO work?

In the private beta, Avenor uses your idea, budget, team, and timeline to prepare a structured technical blueprint. Review the technology choices, architecture, cost assumptions, and development tasks.

PRIVATE BETA / IN DEVELOPMENT

What will youbring to life?

A private beta, shaped by your feedback.

Sign upInvitation and sign-in required